“We send campaigns, but we have no flows.”
All email revenue depends on someone hitting send. The 97% of visitors who don't buy on the first visit leave without hearing from you again.
→ Lifecycle Engineemail + automation for e-commerce
I audit, build and operate your store's lifecycle flows — abandoned cart, welcome, post-purchase, winback — inside the ESP you already use. Fixed scope, fixed timeline, revenue measured per flow.
“We send campaigns, but we have no flows.”
All email revenue depends on someone hitting send. The 97% of visitors who don't buy on the first visit leave without hearing from you again.
→ Lifecycle Engine“Our abandoned cart email has been the platform default since 2023.”
One generic email — no sequence, no segmentation, no testing. Nobody knows what it earns, or what it should earn.
→ Diagnostic“Nobody knows if dark mode broke the template.”
No rendering QA, no deliverability monitoring — every send is a coin flip. Errors surface when a customer complains.
→ Custom AI AutomationNo 40-page proposal. You know what you get, when you get it, and what it costs before the first call.
from €700
t = 1 week
For teams already sending email who don't know what's working — or what's broken.
from €2,400
t = 3–4 weeks
For stores already selling that want recurring email revenue without depending on campaigns.
on request
t = scoped per project
For operations with volume that need infrastructure, not another tool.
ongoing operation: €500–1,200/mo
Describe my case“From” pricing — the final quote depends on the number of brands, lists and tools involved. Confirmed in writing before any work starts.
One week. Full audit and a prioritized plan. You can stop here and execute internally — the plan is yours.
Three to four weeks. Flows live, tested, documented, measured inside your own tool.
Monthly retainer: optimization, new tests, new flows, automated QA. Lifecycle isn't a project — it's a process.
I spent the last several years running the email program of a multi-brand US e-commerce group — a 7-figure program, several brands, several ESPs in parallel. I've also built automation for an international marketplace of handcrafted goods.
Today I apply that same infrastructure to brands that don't have — and don't need — a dedicated lifecycle team. I don't sell strategy decks: I deliver flows configured, tested and measured inside your own tool.
The work is technical and the communication is direct. You talk to me, not to an account manager.
— Founder, CreativeClick
Probably. Commerce: Shopify, WooCommerce, BigCommerce, Magento. Email: Klaviyo, Mailchimp, Omnisend, Salesforce Marketing Cloud and similar. If the tool has an API, it can be automated.
No. I build in the tool you already use and already pay for. I only recommend migration if the diagnostic shows a real limitation — and then it becomes a separate scope, decided by you.
A fixed monthly scope: optimization of existing flows, A/B tests, new flows, automated QA and a monthly report with numbers per flow. No lock-in — cancel with 30 days' notice.
Yes. I work in English, Portuguese and Spanish, with most of my experience in the US and European markets. Time zones have never been a blocker.
Diagnostic from €700. Essential flows implementation from €2,400. Custom AI automation is quoted per scope, with retainers between €500 and €1,200/month. Everything confirmed in writing before work starts.
Reply within 1 business day — including a free initial analysis of your abandoned cart flow, done before any call.